Please help us send the message to young people and to parents, teachers, and the media about the link between drug abuse and HIV.
We have produced a set of multicultural public service announcements (PSAs) that use text messaging as a means of communication.
The "Text Message" PSAs feature two young girls texting each other about a mutual friend who got high at a party and made risky choices that ultimately led to an HIV-positive diagnosis. These PSAs are available in four lengths (60, 30, 20, and 15 seconds) and in two versions-one set for use around World AIDS Day (December 1), and one set that can be aired at any time.
The "After the Party" PSAs tell the story of the girl who is HIV-positive (from the "Text Message" spot) from her own perspective. These PSAs are available in three lengths (60, 30, and 15 seconds) and in two versions-one set is bilingual (English and Spanish) and the other is in Spanish.
Our other campaign materials include print PSAs, Web banner PSAs, promo cards, and posters.
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|The National Institute on Drug Abuse (NIDA), is part of the National Institutes of Health (NIH), the principal biomedical and behavioral research agency of the United States Government. NIH is a component of the U.S. Department of Health and Human Services.
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